Atlanta Real Estate Investors Alliance Blog

Ugly is the New Pretty

Posted on May 29, 2015 by

Ugly MarketingWarm weather is finally upon us! Time to get ready for those Summer vacations – trips to the beach, cookouts, swimming, boating, golf, tennis, and everything else that we love to do outside when the weather is warm.

Of course, if you live in the South, Southern California, or a place like Phoenix, you’re used to having nice weather all year ’round. And I hate you. :)

But if you’re like me, and live in a place where you get all four seasons (yay), you can appreciate how the change in weather can also trigger a change in perspective.

Long intro aside, there’s something that I’ve been noticing over the past few years when it comes to marketing…

Ugly is the New Pretty!

What does that mean? It means that a lot of the usual, conventional, traditional marketing pieces or campaigns that USED to work for many years… simply don’t work much any more these days. Read More→

One way a lot of real estate investors use lumpy mail is when they are working the pre-foreclosure market. These people are getting stacks of mail and post cards every day from mortgage companies, attorneys and other investors. There is a lot of competition for these properties so you need to do something to make your mail stand out and look different from the others so it gets opened first. Since there are fewer foreclosures these days getting noticed is even more important to your success.

There are several ways to do this. One is to simply insert something into the envelope if you are mailing a letter. It might be a piece of candy or gum with information about your business with a tag line of “In a sticky situation? Call us first”. Or, if you are using a piece of candy it might say, “Call us first, we can make you a sweet deal”. It just needs to be something that makes your mail piece look different, and makes it stand out from everyone else’s.

You could also use a lumpy mail piece like a penny, then within the body of your letter; say something like “a penny for your thoughts on selling your home”. You just need to be using something that grabs the seller’s attention. Anything that feels different or makes noise will accomplish this for you. Be creative with your mailings and you will create more leads and do more deals. Read More→

Recently a friend of mine sent me a chart created by the United States census bureau showing the numbers of home ownership from 1965 until 2015. Amazingly the number of home ownership in 2015 was almost exactly the same as it was in 1965. I found this very interesting because throughout all of those years between 1965 and 2015 homeownership escalated slowly until 2006 when the real estate market crash took place because of all the defaulting loans. As house prices dramatically declined people felt their homes were worth less than what they owed so many people quit making their loan payments causing many of the defaulted loans people could no longer afford. I thought about what this chart represented for today’s real estate investors and I believe this chart shows us there is great opportunity for real estate investors of all kinds everywhere.

I am starting to see more and more new construction everywhere I travel and I am also seeing more and more deals completed by my students who are savvy investors all over this country. I’m an optimist, I truly believe that we are going to see huge profits made by those who step out of the traditional box and structure their deal differently than those who only do what everyone else is doing. I believe those of us who think different than the masses will prosper far more than the status quo. I am seeing the market slowly making a comeback from the disasters of 2008 for some of us but not those who are stuck in yesterday’s methods and mindset. Read More→

Keeping Up With Your Deal

Posted on May 29, 2015 by

Picture this familiar story: You go to a real estate meeting and meet a Buyer looking for property. Ecstatically, you immediately add them to your Buyers list which they fully expect. Within the next week or two, you get a deal and send it to them via your Buyers list. A day later or perhaps only a few hours, you get a phone call from the Buyer (let’s call them Bob) and it goes something like this:

You: Good afternoon Bob, how are you?

Bob: Doing well, yourself?

You: Doing well. How can I help you?

Bob: Well I got this deal here at 123 Main St that you sent me however I have gotten it from five other people and am trying to figure out who has it since they all have different prices. I am very interested but need to know who really has the contract so I am not wasting my time. Another gentleman called me and said he was under contract but it seemed odd since your price was lower yet he was adamant. You seemed like a nice fellow and your price is the lowest so I am starting with you. Is this your deal?
Read More→

How Do We Fund Our Deals?

Posted on May 29, 2015 by

Since we don’t use banks, how do we fund our deals?

Do banks have money to lend? Think carefully – this could be a trick question! Don’t banks “borrow” the money they lend from their depositors? And why do depositors keep their money in the bank? Because it’s the safest place to keep it, right? But is it really?

What interest rate is your bank paying on savings these days – 0.3%? And what is the current rate of inflation…something like 4%?

Here’s a broad-brush picture to help you understand what’s really happening. You put $10,000 in the bank earning 0.3% interest. One year later, your nest egg has grown to a whopping $10,030. But let’s not forget about inflation. In reality, after you factor in inflation, the actual buying power of your $10,000 dropped by 3.7% to $9,630! What – you LOST money? Read More→

The Banks and You

Posted on May 29, 2015 by

Here is some news that might surprise you…

banks and hedge funds can actually make your business stronger, especially if you own property.

I can say this with confidence because I’ve been in this business for a long time, and I want to share with you what I know about the relationship between you and the banks:

Banks: Right now, banks are holding the prices up artificially, meaning that values are rising. Banks are pushing the limits of pricing. They are getting data on the best-selling styles, features, and geographic areas. They know which houses sell and rent the fastest. Remember: banks are in the real-estate business; a business makes money. Do not expect them to treat you like a friend.

Hedge Funds: According to The Wall Street Journal, hedge funds are gathering analytics on the type of housing that is in demand. Their information is so specific that they know which houses’ rents can be increased. They also control the home owner and rental market, making it clear which way you should go when you put a house under contract. Read More→

All men are created equal. But not all states, as far as Real Estate IRA investors are concerned. This is especially true for those who hold rental property in their Real Estate IRAs. Naturally, every state tries to strike a balance between the rights of renters to privacy and stability and the property rights of landowners. And some states strike that balance in a way that is much friendlier to landlords than others.

The key issues are each states’ landlord-tenant laws, bankruptcy protection measures and overall friendliness to debtors vs. creditors, and property tax levels.

Arkansas

Arkansas is the only state in the country that does not recognize an implied warranty of habitability. This means that landlords have no obligation to maintain homes or make repairs. But the law forces tenants to pay rent, anyway. Most other states have at least some provision for rent withholding or partial payment in the event that the landlord does not ensure at least a functionally livable property.

Arkansas allows landlords to commence with eviction procedures once the tenant is just a single day late with rent. Read More→

“Would you like to buy a home of your own,
but don’t have the big down payment or credit?”

Real estate is a vehicle that cannot only provide you big checks within a few days but also a monthly residual income and a big backend payday. It can retire you so you’ll never have to worry about what the government will pay you when you become a senior and don’t want to work anymore, and the best part is you can make a lot of the money tax-free using your Roth IRA.

The problem is most people believe it takes money and credit to buy real estate and that you need a license or experience. None of that is true. I’ve been teaching people how to buy and sell houses for over 30 years now and to this day I buy 4-6 per month without using any of my own money or credit with one part time assistant and a couple of virtual assistants to get all the work done. I literally spend less than five hours a month in the real estate business to manage this very profitable income stream. It is truly a full time income with a part time effort, which is the way I like all my businesses to produce and assume you do to. Read More→

In my last article I told you how you might be able to wipe out virtually any mortgage through a TILA rescission. The idea of rescinding a loan using the Truth in Lending Act had been around for a while, but its viability in court was completely dependent upon the whims and prejudices of the individual judges hearing the cases. Well, the Supreme Court of the United States cleared all of that up with a unanimous decision that has cleared the way for TILA rescissions. As I explained last month, the opportunity is HUGE, but could our window be closing?

The decision as spelled out by Justice Scalia of the Supreme Court is extremely rigid. It says that a bank has 20 days from the time a notice of rescission is dropped in the mail to contest its validity. After that 20-day window is up, the note has been rescinded as an operation of law. The notice of rescission itself carries all of the power of a court order. No further proof or lawsuit is required from the borrower, and after the 20-day period, no arguments can be made by the bank. The bank must provide the cancelled promissory note, file a satisfaction of the mortgage, and pay back all of the money paid by the borrower. While collecting all of this will almost certainly require the borrower to file an enforcement action against the bank, the ruling allows for no deviation from the letter of the law. It no longer matters what a particular judge thinks of the law. Read More→

Scary Websites

Posted on May 29, 2015 by

“Currently computer graphics are used a great deal, but it can be excessive.”
~ Hayao Miyazaki

The other day, I was web-surfing while I waited for a program to download, and I came across a site that really caught my attention. In the upper right-hand corner, a big Jolly Roger pirate flag was waving. In the upper left-hand corner was a little animated dancing hamster. A tiny cartoon kitten ran across the bottom of the screen, and in the middle of the page fireworks burst out in an infinite loop. Then suddenly, my iPad started blasting “Whole Lotta Love” by Led Zeppelin. It was a full-blown spectacle!

I tried to scroll down the screen to find a “music off” button. But the screen went on and on… and on… and on. One very long screen with a black background and neon-colored type. No links, just text. And every few lines, new and even cheesier animation.

At this point, I was desperate to stop the music. So I backed out of the site so fast I still don’t know what it was advertising. A funeral home, I think. Or maybe socks. All I know is, I had to get out of there. Read More→

Thick Skin in Real Estate

Posted on May 29, 2015 by

Many people get into real estate, a few succeed, and others decide real estate is not for them. There are many roles a person can take on in real estate but being an investor requires the thickest skin. An investor faces rejection daily, is essentially profiting from other’s misfortune, and depending on the level of the investor, can be risking thousands of dollars.

As an investor, rejection sometimes comes as a simple NO and other times it comes with plenty of four letter words. Why does this happen? Well, you are or should be attempting to negotiate a purchase price low enough to make a profit. At the same time you must make sure you can validate the offer and can explain it to the seller. When you just give a seller an offer that investors give, the seller is usually quick to say NO. Many sellers do not look at their properties from an investment stand point but are emotionally tied to the property. This causes them to take an investor’s offer as an insult. When the seller takes an offer as a huge insult, the seller may do a number of things from hanging up to lecturing you about how the offer was so insulting, to yelling. This is where negotiation skills come in to play. You must have thick enough skin to let all this go and, if given the opportunity, explain the reasoning behind the offer. I have seen newbies and veteran investors both lose it, get into an argument, and as a result lose the deal. I have always said, “Lose your composure, lose the deal.” Read More→

Tue, June 2nd @ 6:30PM – Golden Corral, Cumming, GA
Mountain REIA
Learn How to Cash in on the Changing Market with Paper!
with Special Guest, Joe Varnadore
June 2nd, 6:30PM, Golden Corral, Cumming, GA

Joe VarnadoreReal estate investors today are facing a changing market place. New regulations, historical lawsuits and settlements, along with a still sluggish economy have affected the supply and demand of real property in a significant way. These profound effects will set the course of real estate investing for the next several years. Real estate investors will have to adjust their approach to real estate as yesterday’s strategies and techniques will not yield the same result in the future. Come out on June 2nd to Mountain REIA at 6:30PM at Golden Corral located at 2025 Market Place Blvd, Cumming, GA to learn all about paper from Joe Varnadore

Today’s legislation is pushing banks to refinance existing loans while also putting restrictions on new loans. Other laws are making it more expensive for banks to foreclose and to hold foreclosed properties. In another huge move, new Fannie and Freddie actions have incentivized banks to sell more troubled loans rather than foreclose. These changes have led to a massive supply of troubled, non-performing notes.

Joe will discuss all these changes and how you can capitalize on this market as an investor in addition to teaching you…

  • Why the Note Business is the Hottest Topic in Real Estate Today!
  • How to Use Notes to Find Great Real Estate Deals!
  • How to Turn $100 into $100,000 or More Tax Free in Your IRA!
  • Why it is Easier to Flip Notes than to Flip Houses!
  • Why The Banks, HUD, Fannie Mae and Freddie Mac Have Stopped Foreclosing on Low Price Band Properties (Value Less Than $125,000)!
  • How to Become a Note Buyer with as Litte as $100!
  • How to earn 10% commissions from seller financing without using any of your own money!
  • How to make huge commission on commercial and other large notes!
  • And Much, Much More!

Joe Varnadore began investing in his first property at the age of 19. Joe quickly learned the importance of using creative financing to make the deal work. Since then, Joe has created, brokered, bought, and sold more than 10,000 real estate notes on both residential and commercial properties. As an author, speaker, and trainer for the past 25 years, he believes that there has never been a greater opportunity for real estate investors to use non-performing notes to acquire properties and seller financing to cash out.

Atlanta REIA Membes Please RSVP on Meetup.com

Atlanta REIA Members & Guests, Please RSVP on Meetup.com

if you have a meetup account. Non-Members can also attend at No Charge

About Mountain REIA

Mountain REIAMountain REIA is a new real estate investors association being formed by Gordon Catts and Richard Benthal that will be meeting on the 1st Tuesday of the month at 6:30PM at the Golden Corral located at 2025 Market Place Blvd in Cumming, Georgia. This group is an educational and networking group that brings in local, active investors and to provide information and education in a low or no-sales environment. This group is open to everyone, so please come join local real estate investors to network, share information, and interact with local and regional experts. Please be prepared to patron the restaurant, enjoy the networking, and the outstanding information!

See Atlanta REIA Events Calendar for More Events!