Archive for January, 2015

Download The Profit Newsletter for January 2015 (PDF)
The January 2015 Edition of
The Profit is Available for Download!

The Profit Newsletter - January 2015The January 2015 Edition of The Profit Newsletter is available for download just in time for our Atlanta REIA Main Meeting on January 5th. The Profit is Atlanta REIA’s digital, interactive newsletter for serious real estate investors delivered as an Adobe PDF file to read on your PC, Mac, Smart Phone, iPad or other mobile ready devices. Many of the articles and ads in The Profit contain many hyperlinks you can click to get more information online! The high res version of The Profit is “print ready” for those who want to print the newsletter on their home or business printer. Be sure to Subscribe to The Profit Here so you don’t miss a single issue.

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Sat, January 31, 9am-5pm – Buford, GA
Deal Structuring Workshop
A Full Day Workshop with Don DeRosa
January 31, 9AM-5PM
1960 Skylar Hill Dr, Suite D, Buford, GA

Attendees Get Don’s Creative Deal Structuring Manual!

Creative Deal Structuring ManualWould you like to learn how to structure deals so you can buy houses with little or none of your own cash and none of your own credit? 15 hours a week. That’s all you need.

Imagine… taking any seller lead and being able to create a winning deal out of it… Making thousands of dollars where you thought there were none. No more wasted marketing dollars. No more wasted phone calls. No more wasted time.

Join Don DeRosa at the Creative Deal Structuring Workshop on Saturday, January 31st from 9AM to 5PM at 1960 Skylar Hill Dr, Suite D in Buford, GA where he will with you the state-of-the-art tools and techniques you’ll use to evaluate deals and figure out how to make them work – so you can work less and spend more time where you want, when you want and with whom you want.

What you will learn:

  • How to become a “mindreader” to find exactly what the seller’s hot buttons are  (so you can craft a deal the seller “wants” to take!)
  • What your numbers need to be so that you make profit EVERY time
  • How to make multiple offers to increase your chances of creating WIN/WIN deals
  • How to use Don’s patented “Green means ‘GO’, Red means ‘NO’” tools to negotiate for you  (so that you never let your emotions talk you into making a bad deal!) 
  • How you can communicate and explain your entire offer with a person who doesn’t speak your language.  (Even if you barely passed English and have never taken a foreign language class!)
  • When to use “Subject To”, Owner Finance, Wrap Around Mortgages, Options, Lease Options Techniques, etc.

Don will walk through actual deals step-by-step and he’ll show you how to easily evaluate the lead, determine your exit strategy, structure the deal, negotiate with the seller, and get the paperwork done in a snap. 

It’s an amazing time to be a real estate investor.  Don’t look back 5 years from now and wish you had acted.  Learn how to buy right… Learn to Make More and Work Less, Right Now!

Register Now!

PLEASE NOTE: Workshop date, time and location are subject to change. Workshop prices will increase to $59.95/person for Gold Members, $89.95/person for Silver Members and $129.95/person for Non-Members after early registration expires.

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Marketing Madness Workshop
Sat, February 21, 9am-5pm – Buford, GA

Workshop is being CANCELLED due to weather concerns. We will notify you when the event will be rescheduled.

Rock Shukoor’s Real Estate
Marketing Madness Workshop

February 21, 9AM-5PM
1960 Skylar Hill Dr, Suite D, Buford, GA
Do you want to learn the fastest and easiest way
to make money in real estate?

It’s a proven fact that real estate has created more millionaires than any other investment in history, so what’s stopping you from being the next real estate multi-millionaire?

  • No Cash?
  • No Credit?
  • No Training?
  • No Experience?
  • No Mentor?
  • No Resources?
  • No Leads?
  • No Confidence?
  • Fear of the Unknown?
  • Fear of Risk Involved?
  • Don’t Want Tenants?
  • Don’t Know Where to Start?

Marketing Madness ManualDo any of these obstacles apply to you? If so, you must attend my upcoming Marketing Madness Workshop on Saturday, February 21st from 9AM to 5PM at 1960 Skylar Hill Dr, Suite D in Buford, Georgia. During this full day event, I am going to personally help you overcome each and every one of the obstacles that may be stopping you from bringing home some really big checks in a very short period of time with little or no cash, credit, experience or risk required on your part.

Whether you know it or not, as real estate investors, we are all in the “marketing” business. Yes, “real estate” is our product and “solutions” is the service we provide, but we are in the marketing business. You must learn how to be a great marketer to be able to find great deals no one else can and be able to attract cash buyers so you can close within days.

When you run your real estate investment business properly, you will get paid within days not weeks or months, just like most successful wholesalers do. Of course this is easier said than done, right? Well, it is that easy when you know what to do, how to do it, when to do it and when you have the right resources available to you.

Rock ShukoorAt this event I will teach you many of the marketing strategies that myself and other highly successful real estate investors and marketers use to promote their business and generate all the motivated buyer and seller leads they can handle. I will also show you many of my wholesaling techniques that are simple, fun, fast and easy to implement so you can start bringing in big paychecks in 30 days or less.

So what are you waiting for? Will you be the next real estate millionaire? It is up to you. Success starts with taking action, one step at a time. So don’t let anything stand in your way. Clear your schedule, forget the past and come join me at the workshop so I can help you become a Marketing & Wholesaling Machine! See you at the event!

Workshop is being CANCELLED due to weather concerns. We will notify you when the event will be rescheduled.

Register Now!

PLEASE NOTE: Workshop date, time and location are subject to change. Workshop prices will increase to $59.95/person for Gold Members, $89.95/person for Silver Members and $129.95/person for Non-Members after early registration expires. Non-Members who join Atlanta REIA between February 7th – 16th, 2015 can attend the workshop for FREE. Also, Atlanta REIA Members who renew their membership for an additional year between February 7th – 16th, 2015 can attend the workshop for FREE as well. When joining Atlanta REIA or renewing your membership, please indicate that you want to attend the workshop at no charge. You can join Atlanta REIA at http://membership.atlantareia.com. Read More→

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Sat, February 28th, 9am-5pm – Buford, GA
Real Estate Investing 101
with Russ Hiner & Rock Shukoor
February 28, 9AM-5PM
1960 Skylar Hill Dr, Suite D, Buford, GA
It’s a proven fact that real estate has created more millionaires than any other investment in history, so what’s stopping you from being the next real estate multi-millionaire?

Workshop is being CANCELLED/POSTPONED. We will notify you when and if Russ reschedules the event.

  • No Cash?
  • No Credit?
  • No Training?
  • No Experience?
  • No Mentor?
  • No Resources?
  • No Deals?
  • No Confidence?
  • Fear of Risk?
  • Fear of Rejection?
  • Don’t Know How to Negotiate?
  • Don’t Want Tenants?
  • Don’t Know Where to Start?
  • Don’t Have the Legal Docs?
  • Don’t Have Any Buyer or Seller Leads?
  • Any Other Reasons Not Mentioned Here?

Rock ShukoorIf any of the reasons above fit you, don’t feel bad since you aren’t alone. These are valid reasons and they stop 90% of investors from taking action or taking the next step once they have found a nice deal. On on Saturday, February 28th from 9AM to 5PM at1960 Skylar Hill Dr, Suite D in Buford, Georgia, Russ Hiner and Rock Shukoor will share information you would not find anywhere else on how to overcome these issues so you can become successful in real estate investing. They will share:

  • 7 Ways To Find 7 Deals In 7 Days
  • New Tools And Techniques That Work In Today’s Market
  • How To Structure Deals Creatively
  • How To Protect Yourself And Minimize Risk When Investing
  • How To Make Your Phone Ring Non-Stop Using Direct Mail Marketing
  • How To Build A Buyers List Of Cash Investors
  • Knowing If An Opportunity Is A Deal Or A Dud
  • Screening And Prescreening The Deals
  • How To Sell Houses At Lightning Speed
  • How To Get To Payday Quickly
  • How To Follow Up On Your Deals And Closings
  • How To Say Good Bye To Fears And Act In Spite Of Them Knowing That You Have 2 Investors With 50 Years Of Experience On Your Side.
  • And Much, Much, More…

Workshop is being CANCELLED/POSTPONED. We will notify you when and if Russ reschedules the event.

Register Now!

PLEASE NOTE: Workshop date, time and location are subject to change. Workshop prices will increase to $59.95/person for Gold Members, $89.95/person for Silver Members and $129.95/person for Non-Members after early registration expires. Non-Members who join Atlanta REIA between January 1st – 12th can attend the workshop for FREE. Also, Atlanta REIA Members who renew their membership for an additional year between January 1st – 12th can attend the workshop for FREE as well. When joining Atlanta REIA or renewing your membership, please indicate that you want to attend the workshop at no charge. You can join Atlanta REIA at http://membership.atlantareia.com. Read More→

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“Impossible” is a Human Invention

Posted on January 1, 2015 by

Robert Schuller came up with a great quote in 1973: What would you attempt to do if you knew you could not fail?

As 2015 begins, after finding yourself a quiet place to write down your goals, place Mr. Schuller’s quote in front of you. Next, with each goal you put to paper ask yourself: If failure is impossible, is this still a worthy goal for me to pursue?

At the beginning of each January, many of us make goals – they’re called New Year’s resolutions. This flood of goal setting is evident by the huge increase in the number of folks in the gym, and also by the number of people reading self-help books.

Sadly, by February, we’re back to seeing just the regulars working out – with the exception of two or three new people who’ve gutted out the pain and continue coming to the gym. As for the self-help books, most lay half read on shelves gathering dust…never to be opened again. Read More→

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Your Latte or Your Life

Posted on January 1, 2015 by

People who want to invest often tell me the same thing: they are not reaching their goals because they think they do not have enough money.

Does this sound like you? Did you notice that I used the word “think” above? This is because if you are one of those people who think you have no money, I am going to open the door that you do.

I want to tell you this: You have much more money than you think you have. You must focus on possibility rather than on lack.

Don’t get me wrong. I understand that when I have $100,000 sitting in the bank, I feel much more powerful and less stressed about my bills. When I get down to $10,000 in my savings account, I feel a little bit of nervous pressure too.

But I know that I have two choices about my reaction to this stress: I can give up, or I can use it as motivation. Personally, I use it to fuel my drive to make deals, tackle the marketing, build relationships, and make money. Read More→

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Keeping It Oh So Simple

Posted on January 1, 2015 by

“Email, instant messaging, and cell phones give us fabulous communication ability, but . . . that communication is totally disorganized.” ~ Marilyn vos Savant

A couple months ago when I was getting coffee, I watched a guy – I’ll call him Otis – talking on the phone to his bank about a mortgage application. The bank wanted documents that he had already sent in twice. Boy, was that conversation painful to watch! Otis kept fiddling with his phone, signing in and out of different accounts and trying to find the emails and records he had sent to the bank. He was doing three things at once on his phone, and none of it was going well. It was clear he was getting frustrated, and with all that juggling he hung up on the bank manager three times. I’m pretty sure I saw smoke start to come out of his ears. The bank manager probably wasn’t having much fun, either.

Ah, technology!

In the olden days – you know, when your phone came in two heavy pieces and you had to plug it into the wall before it would work – using a telephone was a pretty simple matter. You dialed the number. It rang. Someone answered. You talked. Easy! And keeping track of appointments and contacts was easy, too. You just needed a pen, a calendar, and an address book. It wasn’t rocket science. The hardest part was keeping it from getting too messy to read.

Things sure have changed. Read More→

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What’s Wrong With Work?

Posted on January 1, 2015 by

When I want to play, I play. When I go to Alaska, I don’t work; I go there to kill stuff, and I make darn-sure before the day is over that something dies out there– every single day. I’ve never been on a trip to the resort in all these years where I didn’t fish every single day I was there. I enjoy that. I go fishing every chance I get. When I’m out there, I might be thinking a little bit about work, but I’m thinking more about fishing. When I dive, I dive, and that’s the way entrepreneurs are. Nobody is going to take that away from you, nor should they try, nor should you let them. We’re constantly on the job, and there’s absolutely nothing wrong with it.

I go on cruises, too. Yes, when I go on cruises, I’m working. Every once in a while, Beverly, my wife, talks me into going on a cruise where we don’t work, and I must confess it’s the most boring cruise I take.

Even then, I take something to write. I could not possibly stand to put in the time it takes to go on a cruise without getting something productive done. I’d rather have a root canal on both sides, simultaneously, with no anesthetic, than to go on a cruise and spend all that time just killing time. Entrepreneurs can’t stand to just kill time. At least smart entrepreneurs. I was raised on the beach, but I can’t fathom somebody coming down and throwing a blanket on the beach and laying there all day, with no clothes on, in the sun, getting fried, without absolutely nothing going on but sweat. I don’t get this. I never could get this. It just seems like a waste of time! They call that relaxation, but not to me. I gotta work! Read More→

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There are so many easy ways to find motivated buyers for your real estate investing business, no matter what your current market is doing. I have several favorite methods for locating buyers for my properties which I would like to share with you.

The first technique I would suggest is using wholesale buyers for those properties you want to sell quickly. Finding wholesale buyers for your real estate investing business is fairly easy. You can either run a simple ad in the newspaper or on Craigslist advertising properties for sale on a wholesale basis to draw wholesale buyers or you can find wholesale buyers at your local real estate club.

I also suggest finding wholesale buyers through local realtors, especially those who deal with bank REOs or foreclosure properties. Wholesale buyers are always interested in finding properties to grow their real estate investing business and wholesaling properties is a good way for a real estate investor to get cash coming in immediately. Another simple way to find wholesale buyers is to simply call on the signs by the side of the road that say “We Buy Houses”. Read More→

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The Real Estate “Dance” – Part 1

Posted on January 1, 2015 by

Dancing… and Real Estate? What gives?

Good question! Let me explain…

I don’t know if you knew this, but before I started investing in real estate, I was a professional Ballroom & Latin Dance Instructor/Competitor of 14 years!

Although it might not seem like these two careers have much in common, I actually began to realize just how similar these apparently different disciplines really are during my early days as an investor.

For example, I remember this one time when I was talking with a seller of an ugly house and trying to get her bottom price.

I asked her the notorious question, “Janice, if I paid you all cash & closed quickly, what’s the least you could accept for your house?”

“Well, what could you offer me?” She replied.

“That all depends. What’s the least you could take?” I shot back.

“I really don’t know. Why don’t you just make me an offer?”

Do you recognize that dance? It’s the “Scared Swing!” The “Cheap Chicken Cha-Cha!Read More→

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I’m very excited about the New Year and all of the possibilities I believe real estate investors will have the opportunity to take advantage of in 2015. Every New Year I sit down and write out my goals and needs for the coming year on my yellow pad. Once I have my goals written down for the year I then write a contract with myself setting forth what I promise myself and my family I will do this year to achieve my goals. For years I used to do a New Year’s resolution and I found that by the third week of the New Year my resolutions were already forgotten and I was just going through my days as I had always done in the past, sometime productive, sometimes not productive.

I don’t know about you, but when I give my word to someone in my mind I have just made a contract with that person. When I give my word, I will do whatever I can possibly do to keep my word to the other person. I want the other person to feel confident whatever I tell them they can believe in. I feel the same way about signing a contract. As with giving my word to someone, signing a contract to me is a very significant obligation I don’t take lightly whether to someone else or to myself. I started writing a contract with myself 20 plus years ago as what I promise myself I will do in the coming year. Some year’s life got in the way and I wasn’t able to fulfill my promises to myself even though I tried my best. Other year’s just because of the fact that I had the contract I could review every couple of months kept me on track to achieve what I had planned to do that year. Read More→

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Experienced Negotiators, you and I, know that December is time to help the banks clear their books. Since many of the Bank Negotiators get bonuses, they want to see as many short sales close as possible in December.

Recently, we fought on several deals wherein the Banks kept asking for higher counter offers. Holding off until the beginning of December can put more money into your pocket. In Florida, the Banks pay all property taxes at the end of November, just before the due date, so they don’t get penalized. After that date, when you make offers, the taxes are paid and the Bank’s net has increased versus what they would have received in the month of November when taxes were not yet paid. Recently, we were fighting with a lender over $2,000 on the purchase price because the bank wanted a specific net. You might say ‘that is not much,’ but once the taxes were paid, the bank’s net was higher. Remember, that once the taxes are paid, they are no longer on the HUD as a deduction to the banks net, so by default the bank’s net increases. Did the bank still pay them either way? Absolutely, but that doesn’t affect us. The investor’s offer no longer needed to be increased to reach the bank’s net and that’s all we needed. The investor’s offer was now right in line with their value to receive short sale approval.   Read More→

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