“Compassion brings us to a stop, and for a moment we rise above ourselves.” ~ Mason Cooley

Aunt Tillie is on fire! Not literally, of course. She’s hot into real estate investing. She’s got six rental houses, all occupied, and every tenant is up-to-date on the rent. At least, they were up-to-date until last month. Mr. Farkle’s rent was three weeks late last month and he still hasn’t paid this month. Tillie’s having a hard time deciding whether or not to start eviction proceedings. She knows he’d pay it if he could, but she can’t afford to give him free rent. Is it better to be kindly and poor, or mean and rich? And are those her only choices?

This balancing act – Should I be a sucker, or a scrooge? – is one of the toughest things real estate investors have to walk through, and we have to do it on a regular basis.

I had a disturbing conversation recently that brought this point home for me. A couple I know invests in real estate together. They have about a dozen rental houses, and they do very well. When the economy tanked, though, they found they had to be a little more flexible about collecting rent payments. Read More→

Welcome back! If you’re joining us from last time, you’ll remember that we talked about the “Biggest Mistake Most People Make in Their Lead Gen Marketing”. Whether you’ve read it or not, I’ll just re-cover it here, so that we’re all on the same page.

The biggest mistake is that most people try to SELL something too early in the process, rather than just get the prospect (reader) curious enough to take action and request more information.

Most of the time, we want them to either call us or fill out a form on our website.

By simply getting them to take that ONE, easy action – The First Step, you give your sales process the chance it needs to succeed. Of course, after the first step has been taken, the second and third steps are next. These steps should be a natural progression down a “slippery slope” that eventually leads to you closing the sale/deal. Read More→

When in real estate, a person has to learn to adapt to any situation. In order to do this, you must have the knowledge to do so. In real estate you can try to “fake it til you make it” but sooner rather than later you will be discovered. To prevent embarrassment and improve your odds of success learn, learn and learn some more!!

A great example of this is a new wholesaler with very little to no guidance or training. They post ads, signs and hands out cards claiming they will buy your house cash without any the ability to do so. Now, let’s say that he/she is able to convince someone to sell them their property and was savvy enough to get a due diligence period built in. The wholesaler is excited that he/she finally has a property under contract. But is it a deal? With very little guidance or training, the likelihood of the property being a decent deal, much less a good deal, is very slim. The wholesaler’s only exit strategy was to wholesale the deal. If he cannot accomplish then the deal is dead. You can make money being a “one trick pony” in real estate investing but the more you know the more you make. Read More→

Over the last 23+ years, I’ve known many investors and entrepreneurs. I’ve seen every possible scenario, from overnight success to plodding, sit-on-your-butt-and-do-nothing failure. I’ve known people who would get off to a great start, and then fade away, and some who would piddle around and never seem to get anywhere. I’ve known those who made a very successful living and even a few who became super wealthy.

Is there a magic formula for success? I wish I could tell you there was. It could have saved me a whole lot of headaches over the years. And having the copyright on that formula would have made me an awful lot of money. Unfortunately, there’s no more magic in being successful than there is in anything else worthwhile in life.

However, from years of experiencing my own successes and failures, as well as witnessing those of others, I have identified a few mistakes that can short-circuit an entrepreneur’s rise to fortune. I’ve compiled a list of the most common roadblocks you’ll face on the road to becoming a successful real estate entrepreneur.

Now, you may be one of the fortunate few, and never find yourself faced with any of these problems, and that’s great. More likely, you’ll recognize parallels in your own situation in what I’m about to discuss. My goal here is to put you in a position where you can identify these pitfalls. Then, when you encounter them (and you will), you’ll be armed with the ability to direct yourself around them and get back on track . . . immediately. You won’t have to worry about these things hindering you from achieving your goals. So, let’s dive in and go down the list. Read More→

Have you recently bought a property and need to ready it for tenants? Can’t sell your property because it’s not ‘market’ ready? Having trouble finding reliable contractors? Sparkle Property Cleaning can help you save time and money as your “One-Stop Property Cleanup Shop!”

Sparkle Property Cleaning, LLC specializes in the clearing out and cleaning up of rental, for sale, and foreclosure real estate properties in Metro Atlanta.  Sparkle is fully licensed and insured for your protection.  Working with investors, realtors, landlords, mortgage companies, and REO divisions of banks, Sparkle assists in getting properties back in shape and ready for a faster sale or rental.  Sparkle offers interior and exterior services that include; debris removal, minor repairs, painting, boarding windows & doors, locks changed, white-glove cleaning, lawn maintenance, pressure washing, gutter cleaning, and documentation (digital & still photos).  On time, every time, Sparkle Property Cleaning can be on your job in 24-48 hours – Guaranteed! Read More→

One of the concerns many of my students seem to run into is; once they find the deal, what do they say to the motivated sellers? How should that conversation go? On top of these concerns, many of my students say they are not really comfortable with having a conversation with a stranger, so how do they handle that conversation? How do you get over the “jitters”?

Okay, so you’ve practiced what you are going to say, you have a plan, you have your paperwork, you’ve probably procrastinated a little, then scheduled your appointment with the seller, so now what? You still feel those butterflies in your stomach and you’re still not comfortable with how the conversation with the seller is going to go. What should you say first? How should you make the offer? What if they ask you something you don’t know? What if they accept your offer? What if they don’t? Read More→

Hello fellow investors,

Now that summer is officially upon us it’s time to do some serious thinking how to maximize our profits over the next several months in the most effective ways. A few years ago I noticed another investor I knew who became very intensively busy starting in late March and early April. One day while we were having lunch I asked him why he did most of his deals in the summer months. He gave me a very well thought out and profitable explanation of his strategy, why he used it and how profitable, if done right, his strategy could be.

With so many schools continually receiving poorer evaluations, for many parents sending their children to good schools is becoming more and more important in today’s world. My friend explained that as the school year draws to a close and summer is quickly approaching that many parents start to look for areas with the best school accreditations to send their children and find a house to rent or buy. Once he explained what he was doing I started looking for three and four bedroom houses in the best school districts where I could buy houses affordably I could fix and rent or fix and sell to these families. I started looked for houses in those area’s that needed some cosmetic work done to them that I could buy at an affordable price or with terms that would allow me to make a monthly profit no matter what I did with the houses, rent or sell. Read More→

I recently read an article which stated… “If you thought that all you wanted was skyrocketing appreciation on your home or investment property, then one real estate ratings firm is warning you to think again.” At REIAComps.com, along with its Property Valuation Support and Training, you will know the truth for yourself. Let’s continue with that ratings firm… According to a new report from the data analysis firm, recent home price gains may be “too rapid” and contributing to a “market imbalance that could eventually stall or reverse the positive trend.” The firm warns that in some markets an “artificially” constrained supply of homes for sale is keeping prices high even though buyers do not actually have the wherewithal, as a population, to sustain these purchase prices. Also they added that “strong institutional investor demand…is keeping the supply-demand balance…even more pronounced.” Read More→

Trusts have been used as an entity to hold assets, such as real estate for hundreds, if not thousands, of years. Obviously, it’s old stuff. But, with each generation’s trials and tribulations, trusts evolve to meet new challenges.

High Taxes and aggressive litigation are today’s motivators. Tax risks range from income tax to draconian death taxes that consume up to 55% of the assets a person leaves behind. Trusts are often used along with more modern adaptations of other old entities, such as partnership aberrations, to include family limited partnerships and limited liability companies. The quest is to keep what you have accumulated and to have some extended control of it, even after death.

A perfect example of using ingenuity to keep one’s assets away from the grips of the tax man was a trust established by Maria Cristofani in 1984. Maria established a trust and transferred to it real estate with a value of $70,000. The primary beneficiaries were her two children and, as contingent beneficiaries, 5 grandchildren should the two primary beneficiaries die within 120 days of Maria. All was fine until Maria died and the IRS audited her estate tax return. Read More→

Of all the creative financing techniques I use to build my business, the one that made me the most money and will make you the most money is the art of being valuable. Creative financing is one of the fastest ways to get started in the real estate business. This can include things such as seller financing or a master lease option. No matter what tactics you use, it always comes back to creating value for your buyers.

The first thing you want to do when you are getting into business is to decide what it is you bring to the table. What things do you have that others will value? Once you figure out where your worth is then you must decide how you will trade that worth for what you want. In most cases you are trying to trade your value for entry into a real estate deal but remember, the real estate business is more than just closing a deal. There is partnerships, private money, experience etc. All of these things have value and you will want to focus on gaining as many of these skills as you can. Read More→

A lot of people ask me a lot of questions about Back to Back closings and so I thought I would share some of what I have seen over the past 15 years or so on them. A lot of lawyers will tell you that they are flat out illegal, and this is generally untrue. I will explain how to do a Back to Back closing and make it work for you.

The first question is whether to do a Back to Back closing or an Assignment Closing. In an Assignment Closing there is only one closing fee, so you save about $1000 on your lawyer fees.  The main reason to avoid an assignment closing is that the Buyer and the Seller both will see exactly how much you are making on the closing and either side may freak out and kill the deal if they know you are making more money than they think you should. It can be worth that $1000 to have a smoother transaction where no one gets their feather’s ruffled over your fees. Read More→

You’re prepared right?

The first step is one that many real estate investors have already taken care of…drafting a Last Will and Testament. So, you have it all spelled out…you have met with your lawyer and carefully drafted a Will that details who inherits all of your assets right down to your great great grandfather’s pocket watch. While this is an important first step, if you are an active real estate investor, the fact is that you have some additional preparation needed in order to allow your loved ones to continue to maximize the benefits of all your hard earned investments.

The Real Estate Investors Portfolio

Drafting a portfolio is critical when you own multiple real estate holdings and other investments. The portfolio should detail: Read More→